06 / Sports & outdoor events

Plan an outdoor experience around its setting and participants.

Big Bash produces outdoor and sports-related events with close attention to movement, site conditions and the participant journey. We coordinate the environment and event operations around the purpose of the gathering.

Discuss your event

THE OPPORTUNITY

Sports & outdoor events
Built around your brief.

Outdoor events have a different rhythm from a ballroom programme. The site, arrival patterns, participant movement, audience sightlines and weather exposure all affect how the experience should be planned. We start with the setting and intended activity, then develop an event layout and production approach that fit the brief. For sports-related gatherings, brand presence and participant needs can be integrated into the wider environment without distracting from the activity itself. Our scope can include site coordination, temporary structures, signage, staging, production logistics and on-the-day management, subject to the venue and event requirements confirmed with the client.

SELECTED WORK / IN THIS FORMAT

Sports & Outdoor.
Brought to life.

See how this capability comes to life across selected Big Bash Media projects.

5 projects

  • Joola Titans Tour

    A live brand experience with a drone formation that brought Joola into the night sky.

    • Brand experience
    • Live event
    • Drone show
  • Petrosains Science Festival

    Sports & Outdoor Petrosains & PETRONAS

    Science brought into the public realm through outdoor structures, hands-on experiences and a roving campaign.

    • Public experience
    • Outdoor festival
    • Custom structures
  • Axiata Staff Retreat

    Axiata’s staff retreat brings sports and outdoor programming together with a dinner-and-awards experience.

    • Staff Retreat
    • Sports & Outdoor
    • Dinners & Awards
  • Jameson Joliday Retreat

    A Jameson Joliday retreat presented as a festival-style brand experience with outdoor-event relevance.

    • Retreat
    • Concerts & Festivals
    • Sports & Outdoor
    • Brand Activations
  • Port of Tanjung Pelepas Golf Legacy

    Sports & Outdoor Port of Tanjung Pelepas

    A corporate golf event for Port of Tanjung Pelepas’s clients and stakeholders.

    • Corporate Golf
    • Clients & Stakeholders
    • Sports & Outdoor
Explore the full work selection

360° DELIVERY

What we
bring together.

  • Outdoor concept and site layout
  • Participant and audience flow
  • Temporary structures and event dressing
  • Signage, staging and production logistics
  • On-site coordination and run-of-show

THE RIGHT FORMAT

Your audience.
Your objective.

Choose an experience that serves the brief, rather than fitting your brief into a fixed package.

Community sports gatheringsOutdoor brand experiencesParticipation-led eventsSports hospitality programmes

THE APPROACH

From intention
to execution.

01

Understand the site

We review the location, audience, activity, access and available site information before proposing a layout or production plan.

02

Plan for movement

Participant routes, audience positions, arrival points and operational areas are considered together to keep the event legible and practical.

03

Coordinate contingencies

The event team identifies operational dependencies and agrees decision-making and communication arrangements with the client and relevant venue contacts.

YOUR NEXT BIG IDEA

Discuss your
next event.