PETRONAS Cub Prix
A PETRONAS Cub Prix roadshow series comprising nine events nationwide.
01 / Roadshows & touring experiences
Take one considered experience to more places.
Big Bash plans and produces roadshows that bring a brand, product or message into direct contact with audiences across Malaysia. We coordinate the creative, build and touring details so each stop feels connected to the same clear idea.
Discuss your eventTHE OPPORTUNITY
Roadshows & touring experiences
Built around your brief.
A roadshow has to work in more than one place. The footprint, setup sequence, staffing plan and visitor journey need to travel well, while still making sense for each venue and audience. We begin by understanding what needs to be communicated and where people will encounter it, then develop a format that can be adapted without losing its character. Planning accounts for the practical differences between stops, not just the first installation.
SELECTED WORK / IN THIS FORMAT
Roadshows.
Brought to life.
See how this capability comes to life across selected Big Bash Media projects.
1 project
Hover over or keyboard-focus a thumbnail to preview. Tap to play or pause on touch.
360° DELIVERY
What we
bring together.
- Touring concept and experience design
- Venue and route coordination
- Modular scenic and display production
- Run-of-show and stop-by-stop planning
- On-site crew and production management
THE RIGHT FORMAT
Your audience.
Your objective.
Choose an experience that serves the brief, rather than fitting your brief into a fixed package.
Mall and retail toursPublic-space activationsCampus and community visitsMulti-city brand programmes
THE APPROACH
From intention
to execution.
Design for the route
We map the audience journey and operating requirements across the proposed stops, then shape a concept around what can be repeated, transported and reset.
Make the build travel
Production details are considered for assembly, packing, vehicle access, storage and the time available at each venue.
Coordinate each stop
A shared schedule, roles and communication plan help the client, venue and crew work from the same information. The team reviews practical changes between stops and records decisions for the next one.